Lesson 5 Self-introduction 自我介绍

根据建交函的内容和侧重点，建交函可以分成很多种，其中最常见的是进行自我介绍的函电，此类函电首先会说明如何得知收信公司的信息，然后进行自我介绍，最后表达与对方公司建立商务关系的意愿。

Dear Sirs，

We owe your name and address from the Commercial Counselor's Office of the Swedish Embassy in Beijing who have informed us that you are in the market for textiles.

We avail ourselves of this opportunity to approach you for the establishment of trade relations with you. We are a state-operated corporation，handling both the import and export of textiles. In order to acquaint you with our business lines，we enclose a copy of our export list covering the main items available at present.

Should any of the items be of interest to you，please let us know. We shall be glad to give you our lowest quotations upon receipt of your detailed requirements.

We look forward to receiving your enquiries soon.

Yours faithfully，

Encl. As stated

Words List

commercial counselor's office 商务参赞处

embassy n. 大使馆

avail v. 效用，利益；有利于

approach v. 接近，靠近

acquaint v. 使熟悉，使了解

Notes

1.owe

1）作为及物动词，owe有两个意思

a. 该把……归功于，认为是靠……的力量（后接介词to）。例如：

He owes his success to chance.

他认为自己的成功在于机遇。

We owe your name and address from….

承蒙……告知你公司的名称和地址。

b. 欠（债等），该向……支付。例如：

owe sb. a large sum=owe a large sum to sb. 欠某人一笔钱

IOU=I Owe You 欠条

write out/issue IOU 打欠条

2）作为不及物动词，表示欠款，欠钱。例如：

The company has paid up all was owed.

该公司已全部付清欠款。

There is still a balance of$1，000 owing（to）us.

仍欠我方余额1，000美元。

2.inform v. 通知，告诉，报告，常用的方法如下：

1）inform sb. of sth.

Please inform us of the market situation on your side.

请告知你地市场情况。

We shall inform you of the date of shipment，name of steamer.

我们将把装运日期、船名通知你方。

2）inform sb. that/what/which

You are requested to inform us which one of the three types is of interest to you.

三种类型你对哪种有兴趣，请告知。

We wish to inform you that business has been done at ￡ 200 per metric ton.

我们已以每吨200英镑的价格成交，特此告知。

Please inform us what quantity you can purchase per year.

请告知每年可购买的数量。

3）please be informed that…

Please be informed that we have already sent the samples required.

兹通知你方，我方已将所索样品寄出。

4）keep sb. informed of/that… 随时告知……

keep sb. advised of/that…

keep sb. posed of/that…

We hope you will keep us informed of the market condition that at your end.

希望随时报道你地市场情况。

3.market

1）n. 市场，销路

auction market 拍卖市场

bond market 债券市场

exchange market 外汇市场

financial market 金融市场

money market 金融市场

futures market 期贷市场

niche market 利基市场

secondhand market 旧货市场

securities market 证券市场

service market 劳务市场

2）用作短语时，有以下几种用法：

a. in the market for 经营

We are in the market for wool.

我们经营羊毛。

b. come to（into）the market 上市

We will contact you as soon as the new crop comes to the market.

一旦当年收成上市，我们定将和你方联系。

c. find a market 找销路

We are trying to find a market for this article.

我们正努力为此项商品找销路。

We regret we cannot find any market for this article.

很遗憾，我们发现这种产品没有销路。

d. good（poor，no）market 畅销（滞销，无销路）

There is a good/poor/no market for this article.

这些商品畅销/滞销/无销路。

4.avail oneself of …利用

We avail ourselves of this opportunity to express our thanks to you for your close cooperation.

我们借此机会对你方的密切合作表示感谢。

5.approach

1）作为及物动词，approach有两个意思：

a. 同……接洽，同……联系

We shall approach the department concerned on this matter.

我们将同有关部门联系此事。

One of our clients approaches us with an order for 100 tons White Sugar.

我方一客户向我们订100吨白糖。

b. 接近，近似，向……靠近

As the manufacture of your order is approaching completion，you are requested to open your L/C without any further delay.

你方订货即将制造完毕，请立即开证。

2）作为不及物动词，approach表示临近、靠近、接近，例如：

The date of delivery is approaching，but we have not yet received your covering L/C up to now.

交货日期日益逼近，而有关信用证至今仍未收到。

6.a state-operated corporation 一家国营公司

用于表示企业所有权的短语：

state-owned corporation 国营公司

state-run enterprise 国营企业

state-designated second grade enterprise 国家制定二级企业

collective-owed enterprise 集体企业

individual-owned enterprise 私营企业

private-owned enterprise 私营企业

merchandising enterprise 商业企业

township/rural enterprise 乡镇企业

enterprise for joint venture 合资企业

7.…handling both the import and export of textiles． ……经营纺织品的进出口业务

handle v. 经营，处理，装卸，搬运

We understand your corporation handles foodstuffs for export.

我们了解到你公司经营食品出口。

Fragile goods must be handled carefully.

易碎物品须小心装卸。

No complication will arise if the matter is handled properly.

此事如处理妥善不会引起麻烦。

8.export

1）n.（单数）出口，（复数）出口货

We handle the export of metals.

我们经营五金出口。

What are the chief exports of Canada？

加拿大的主要出口货物是什么？

2）v. 出口

We export a large quantity of electric goods.

我们目前大量出口电器用品。

3）exporter n. 出口商

They are leading exporters of electric goods.

他们是电器用品的主要出口商。

4）exportation n. 出口（一般可与名词export单数通用）

We are engaged in the exportation of chemicals.

我们经营化工产品出口。

有关export的常见短语：

amount of exports 输出额

export control 出口管制

export declaration 出口申报单，出口申请书

export drawback 出口退税

export dumping 出口倾税

export document 出口单据

export entry 出口报关

export licence 出口许可证

export-oriented economy 出口导向型经济

export quota 出口限额

export volume 出口量

export restitution 出口补贴

9.import

1）n.（单数）进口，（复数）进口货

We are interested in the import and export of foodstuffs.

我们对进出口食品有兴趣。

Their imports are both diversified and substantial.

他们的进口货物不仅品种多，而且数量大。

2）v. 进口

We used to import silicon sheets before；now we export them.

以前我们经常进口硅钢片，但我们现在出口这项商品了。

3）importer n. 进口商

For this traditional product no commission is allowed to importers.

这种传统商品对进口商概不付佣。

4）importation n. 进口

They are regularly interested in the importation of arts and crafts goods.

他们经常对进口工艺品感兴趣。

10.in order to acquaint you with our business lines，… 为了让你们对我们经营的业务有所了解……

acquaint v. 使熟悉，使了解，使认识

1）acquaint sb.with/of sth. …

acquaint sb. that…

You will have to acquaint us with the details.

你们必须让我们了解详情。

2）be/get acquainted with…

We are well acquainted with the market condition in Japan.

我们对日本市场行情很了解。

11.line

1）作为名词，line有以下几种意思：

a. 短函

Just a line（a few lines）to inform you that we have today opened an L/C to cover our purchase of surgical instruments.

兹通知，我们所购买的外科医疗器械的信用证已于今日开出。

b. 行业；（一类）货色

As soon as you reach a decision，please drop us a line（a few lines）.

一旦你们做出决定，请告知。

We have been for many years in the chemical line.

我们经营化工品已有多年。

Their chief line is the import of oilseeds.

他们主要经营进口油籽。

This is a good line of hardware.

这是金属器皿中的一种好货。

c.along（on）these lines 关于这件事，用这种方式

We will write to you again along this line.

关于这件事我们将再给你写信。

d.fall in line with 同意，符合

We do not think we can fall in line with your views.

我们认为我们不能同意你的意见。

e.in line（out of line）相合（不相合）

Your price is quite in line，but the time of shipment is too extended.

你的价格尚可，但船期太迟。

Your price is entirely out of line with the market.

你的价格与市价完全不符。

f.in line with 按照

In line with cables exchanged，we confirm having sold you the following.

按照往来电报，我们确认售给你们以下商品。

g.on sound lines 用正确的方法；on the wrong lines 用错误的方法

We believe we are handling the matter on sound lines.

我们相信我们是在用正确的方法处理此事。

It would seem that you are dealing with this problem on the wrong lines.

你似乎是在用错误的方法处理此事。

2）作为动词，line有以下的用法：

a. 安排（与副词up连用）。例如：

We are trying to line up an offer for you and will cable you as soon as possible.

我们正努力为你准备报盘，并将尽快去电。

We may be able to line up 50 tons for you in the next few days.

几天后我们可能给你安排50吨货。

b. 衬里。例如：

Please line the case with wax paper.

箱内请用蜡纸衬里。

12.enclose

1）v. 随函附寄，把（文件等）放入信封内。例如：

We are enclosing（herewith）our commercial invoice in duplicate.

随函附寄商业发票一式两份。

Please refer to the price list enclosed in（herewith）our letter of August 5.

请查阅8月5日去信所附的价目表。

a. 过去分词enclosed作表语时，常倒装置于句首。例如：

Enclosed are two copies of our price list.

随函寄去我方价目表两份。

b. 过去分词enclosed作宾语补语时，亦常倒置于句首或置于谓语动词后。例如：

Enclosed please find a copy of our price list.（或Please find enclosed a copy of our price list.）

随函寄去我方价目表一份。

enclosed please find可译为“随函寄去……请查收”。

c. 过去分词enclosed可作名词用，前面加定冠词。例如：

We believe you will find the enclosed interesting.

我们相信你们对所附之件会感兴趣。

2）enclosure n. 附件（信内有附件时，常用缩写Encl. 或Enc.）例如：

We have received your letter of May 5 along with two enclosures.

你方5月5日来信及随同两个附件均已收到。

13.covering a. 有关的，涉及……的，包括……的

The subject cargo will be ready for shipment in a few days and we are looking forward to your covering L/C.

标题货物几日内即可备妥待运，我方正等待你有关的信用证。

Please let us have your price list covering your typewriters.

请寄有关打字机的价目单。

14.Should any of the items be of interest to you，please let us know． 如果其中哪一项你感兴趣，请告知我方。

当if条件句中有助动词should，had或were时，则可省去if，而将should，had或were置于句首，从而构成倒装虚拟句，意义不变。例如：

Were he to leave today，he would get there for business negotiation by Monday. =If he were to leave today，he would get there for business negotiation by Monday.

如果他今天启程，就能赶上星期一的商务谈判。

Had such a disaster occurred，the damage would have been incalculable. =If such a disaster had occurred，the damage would have been incalculable.

如果这样的灾难发生，其损失将是无法估量的。

注意：（1）If I were you…不能倒装成Were I you的形式。

（2）若had不是用作助动词，则句子不能倒装。如If I had time，…不能倒装成Had I time…。

15.requirement n.

1）需要（常用单数，后接介词of）。例如：

Good quality is the major requirement.

质量好是主要的要求。

We have noted your requirement of samples and catalogues.

我们已注意到你们需要样品和商品目录。

2）需要之物（表示货物或需要量时，常用复数，后接介词for或of）。例如：

Buyers have placed their requirements elsewhere.

买主已向别处订所需之货。

We can meet requirements for（of）Walnut Meat.

我们可满足你方对核桃仁的需要。

Please let us know your annual requirements for walnuts.

请告知你方对核桃的年需求量。

16.trade

1）n. 贸易，行业

In recent days，there has been a slow down in our trade with you.

最近我方和你方的贸易有所减少。

2）v. 从事贸易，做生意，经营（和某人做贸易后接介词 with；经营某项商品后接介词in）

We do not trade with them.

我们不和他们进行交易。

They trade mainly in cotton piece hoods.

他们主要经营棉布业。

有关trade的常见短语：

barter trade 易货贸易

bilateral trade 双边贸易

compensation trade 补偿贸易

frontier trade 边境贸易

improvement trade 加工贸易

multilateral trade 多边贸易

transit trade 转口贸易，过境贸易

trade friction 贸易摩擦

trade gap 贸易失衡

trade practice 贸易惯例，贸易习惯

trade procurator 商务代理人

trade representative 商务代表

trade terms 贸易条件

17.look forward to． 期待（to是介词，后接名词或动名词）

We are looking forward to your early reply.

盼早复。

We look forward to receiving your early reply.

盼收到你们的早日答复。

在英语中带有to的动词短语，后须接动名词的还有object to doing，be/get used to doing， in addition to doing，be accustomed to do/doing，amount to doing，get round to doing等。