Reference
Ball, D.A., McCulloch, W.H.Jr. 1993. International Business——Introduction and Essentials (5thVersion).Richard D. Irwin, Inc.pp.8; 19.
Beamer, L. & Varner, I. 2003. Intercultural Communication in the Global Workplace. Beijing:Peking University Press. pp.12; 126-127; 128-130.
Chuang, S. 2012. Confucianization through globalization: evidence from the US. Journal of Chinese Human Resource Management, Vol. 3 No. 2:118-135.
Darwis, Y. 2013. The urgency of communication media (e-commerce) in Indonesia's creative industry as an effort to increase international business competition: A case study of the fashion industry. The International Journal of Organizational Innovation. Vol.5, No.3. 206-220.
Friedman, T. 2007. The World Is Flat: A Brief History of the Twenty-first Century. New York:Farrar, Straus and Giroux.
Hitt, M. A. 2005. Strategic Management: Competitiveness and Globalization (Concepts) 6thed. Beijing:China Machine Press.pp.169-186.
Kameda.N. 2005. A research paradigm for international business communication. Corporate Communications: An International Journal. Vol.10, No.2: pp. 168-182.
Knowles, D., Mughan, T. & Lloyd-Reason, L. 2006. Foreign language use among decision-makers of successfully internationalized SMEs-Questioning the language-training paradigm. Journal of Small Business and Enterprise development. Vol. 13 No. 4, pp. 620-641.
Kotable, M. & Helsen, K. 2008. Global Marketing Management. John Wiley & Sons, Inc. P. 10-11.
Kramsch, C. 2000. Language and Culture. Shanghai: Shanghai Foreign Language Education.
Liu, Yongqiang. 2007. IMS (Information Management System) Business English: Communication. Nanjing: Nanjing University Press. pp. 3-5.
Lustig, M.W., & Koester, J. 2007. Intercultural competence: interpersonal communication across cultures 5th Ed. Shanghai: Shanghai Foreign Education Press. P.178.
McMichael, P. 2008. Development and social change: a global perspective, 4thed., Pine Forge Press, Los Angeles, p.213.
Nakamura. 1978. in Kameda. N. 2005. A research paradigm for international business communication. Corporate Communications: An International Journal.Vol.10, No.2: pp. 168-182.
Robbins, S.P. 1996. Management. Beijing: China Renmin University Press. p.12.
Robinson, W.I.2007. Theories of globalization, in Critical Globalization Studies, ed. R.P. Appelbaum & W.I. Robinson.Routledge. New York, pp.125-143.
Ruler, B.V. 2004. The communication grid: an introduction of a model of four communication strategies. Public Relations Review. 30:123-143.
Samovar, L.A., Porter, R. E. & McDaniel, E.R. 2009. Communications between Cultures (6thEd.).
Selinker, L. 1972. Interlanguage. International Review of Applied Linguistics, Vol. 10, 209-231.
Shi, L. & Wang, L. 2014. The Culture Shock and Cross-Cultural Adaptation of Chinese Expatriates in International Business Contexts. International Business Research. Vol. 7, No. 1; 23-33.
Solomon, Marshall & Stuart.2009. Marketing: real people real choice. Upper Saddle River (New Jersey): Pearson Education, Inc. pp.371.
Taggart, J. H. & McDermott, M. C. 1997. International Business. Beijing: China's Renmin University Press. p.4.
Wang, Guangpu, 2013. A Thorough Study on Gui Guzi. Beijing: Beijing Weaving Press.
Yalcinkaya, T. & Durcan, N.M. 2011. Institutional economics and the institutions of global capitalism. International Journal of GSTF Business Review.Vol.1.No.1, August: 197-202.
Yang, D. & Gai. F.P. 2010. Chinese learners' communication strategies research: a case study at Shandong Jiaotong University. Cross-cultural Communication. Vol.6 No.1.
Kaufmann, H.R., Englezou, M. & García-Gallego, 2014, A. Tailoring Cross-Cultural Competence Training. Thunderbird International Business Review, 2014, Vol. 56, No. 1: 27-42.