2.2　Outlines for Relevant Letters

2.2.1　The outline for letters to establish business relations

After getting the names and addresses of some firms from any of the above sources，you may send a letter to them in the hope of establishing business relations with them.The following points should be covered in this kind of letters：

（1）Inform the receiver the source of your information，that is，where you got his name and address.

（2）State your intention of writing the letter.

（3）Give a self-introduction，such as the nature of the company，the business scope of your firm，etc.

（4）Provide the reference as to your firm’s financial position and integrity.

（5）Express your expectation of cooperation and an early reply.

In addition，if you intend to import goods，you may also make requests such as catalogues，samples，pricelists，etc.This kind of letters should be written cordially，sincerely and courteously.

2.2.2　The outline for the reply to a letter of establishing business relations

After receiving a letter requesting to establish business relations with you，you should write a reply promptly.The following points may be covered in a reply：

（1）Thank the receiver for his letter of intending to establish business relations with you.

（2）Express your interest in building up business relations with his company.

（3）State your further actions，that is，the specific actions to take.

（4）Hope to do business with them in the future.