![中文版Photoshop CS6平面设计实例教程(第2版)](https://wfqqreader-1252317822.image.myqcloud.com/cover/580/34069580/b_34069580.jpg)
彩插
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0004-0001.jpg?sign=1734413930-gy5RNC5YegJyrubi2AfsAqNwhFpfGSpE-0-ae6371b4a4b5af3e31c56ffba2527898)
105饮料标志设计
本例设计的是饮料标志,该标志在色调上运用了对比色,即紫色搭配黄色,整体感觉对比强烈,该标志适合用于果汁店或饮品包装上等。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0004-0003.jpg?sign=1734413930-12mgFLy5kJT4Wh0LZCKxTVJMbNJB433l-0-851c2f1ef46218235287dc61b1a12042)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0004-0004.jpg?sign=1734413930-nCOBxirHUOHrw5xmTl0CqZ0ZteSQMQWy-0-3d3e0550b180694ab777d034a8bf5c09)
114婴儿用品店标志
本例设计的是婴儿用品商店的标志,该标志以婴儿车为主要元素,搭配类似儿童玩具的三角形积木,使整个标志体现出儿童的童趣和天真。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0004-0006.jpg?sign=1734413930-luv1sdq2WwWif9NZo0pmQTHS2pi580b2-0-0b0ed76520d03add7ec290f470664a36)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0007.jpg?sign=1734413930-u43bgXPOVkg2HeNYKs9tZ7uXn0rx6ukJ-0-88160c351bbad2c72e7320813f4411a3)
091公司名片设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0009.jpg?sign=1734413930-KssYEWjVEoj7gp6I3QNmAKMawVVjJrWU-0-dfe939f497198e7e278859a6341ca24b)
092商场积分卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0011.jpg?sign=1734413930-ZTgmdc7lYSSZlHTe43PUjwkjAelrMeFK-0-1e7321810a96cf1973dcd11e6e6956c9)
093游戏充值卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0013.jpg?sign=1734413930-ouqvvaVr5VEnNyEIEOJYkvbw3GyCqE0A-0-9f8455df9558b03c02abdf922480e27d)
094商场刮刮卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0015.jpg?sign=1734413930-zN3Wni22K4HGOaPtbbzmXFmVIMw9vlh0-0-2abc814abadf29993a9759cecac2d7a9)
095医疗健康卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0018.jpg?sign=1734413930-pNz735nKWCfYX8Bq3wXJqCSIsRnfHR5U-0-220a8736e7007256951180c6e7b2043d)
096咖啡店礼品卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0020.jpg?sign=1734413930-Lgt05mFGsuROn7nw2aPrUp5FoKkxaxsV-0-2ad4a72426b0a0ffb31ed62abb693a66)
097VIP贵宾卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0022.jpg?sign=1734413930-x8FV0qVH4vnJbXNsgfzfTupayxs3OGN8-0-6aa97edfa329af5b8311cc960f76ff2b)
098商场购物卡设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0024.jpg?sign=1734413930-XpDl8w055mFBBHSYsnXEp5P5taIuJQI3-0-d1f82660926d7930651f64b42cb7c191)
099邀请函设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0026.jpg?sign=1734413930-QaiSSFkY7Mh00G0kqwDSjfDpITkxU9fD-0-a29cb9e2c9449dd4ed9b1aa757a12ff9)
100书店邀请卡设计
本书第2章安排了10款卡片设计,基本上包含了实际工作中可能遇到的各种卡片,如名片、积分卡、充值卡、刮刮卡、医疗卡、礼品卡、贵宾卡、购物卡以及邀请函/卡。卡片设计在技术上没有什么难度,制作思路都大同小异,但在设计上需要注意以下几点。
卡片设计的基本要求应强调3个字:简、功、易。
简:卡片传递的主要信息要简明清楚,构图完整明确。
功:注意质量、功效,尽可能使传递的信息明确。
易:便于记忆,易于识别。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0029.jpg?sign=1734413930-VJNEvcIaLOPaZCCrxL41HDDpXvHqkVsk-0-75e1d82023e5fd41aa3badb1a826ad66)
101音乐电台标志
明亮绿色为主色调+涂鸦风格的耳机
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0031.jpg?sign=1734413930-XhxiEne4gvjoZAmQbr09f9EWZewMVGJP-0-8af6ffd6ea8e81ce8238f360acaeba3e)
102保健蜂蜜标志
以蜂蜜的黄色为主色调+蜜蜂图形
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0033.jpg?sign=1734413930-ItOnZwSOa8HbJ24HkDEZAUzNB1tNj1lH-0-71abcbd415b4c7591f7ef3d9f55b01a9)
103旅行社标志设计
蓝色为主色调+展翅飞翔的小鸟图形
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0035.jpg?sign=1734413930-T5ZpLcXpmsQ7D53pvTEbiSVcOWmVIumq-0-c3790d8fc16e497258a78117c9d31262)
104汽车俱乐部标志
以汽车为主体+搭配火元素
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0037.jpg?sign=1734413930-IMiDmoGKqSv1I04JJC30giRku2vJORoj-0-bf798b34bf6a2c31c9efe97c5c4d5218)
106牛仔裤标志设计
麻布质感+布料缝制特效
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0039.jpg?sign=1734413930-18E9yHQJd830lQQeUV1cCjhI4KcucJ0j-0-5f7c3dbddcf908be9858549fbf164be6)
107水果糖标志设计
缤纷的颜色+卡通字体
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0041.jpg?sign=1734413930-Zj8Ngsyv7lUFSxhg3jX1dRIsyp2kqpQc-0-de9509746439bda687939ad197f1d0dd)
108酒吧标志设计
大写字母M+霓虹灯特效
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0043.jpg?sign=1734413930-74gBdB8fI1zdOBNPxOK9FQ199WZf1xJl-0-49e38ecbc67855fd18c193eeac560680)
109化妆品标志设计
柔和的粉色+盛开的花朵
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0005-0045.jpg?sign=1734413930-Xirv9Mg8jHm1972nPDHG20kMwhePRMHX-0-c7cae2257d3fcd6e434e77ac92de1d0a)
110纯净水标志设计
以水滴为主体+蓝色调
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0006-0047.jpg?sign=1734413930-elw8BW9wYbojOiI9ZSQK5rYkpZeluqZ8-0-8ea4cb472dc287895f89c509cceb9ea4)
128塑料发光文字
本例以制作塑料发光立体文字为主体元素,搭配金属背景和五彩缤纷渐变背景,使画面具有强烈的冲击力。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0006-0049.jpg?sign=1734413930-pvvDDPpnu7SDIrN1KBM1YA3JZchk2ycv-0-8d877380de2a929837b815edb84e1029)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0006-0050.jpg?sign=1734413930-w4ErOi8JIS1iBV6oowUPu0v7XF8i0hjL-0-bac016de4101ce503212deda6cde57ef)
122荧光立体字
本例主要运用图层样式及滤镜来制作一款具有荧光特效立体字,同时运用图层的混合模式,以及更改图层的和不透明度来制作荧光背景。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0006-0052.jpg?sign=1734413930-qkItWAgMkoY59mCyPBwB6jJphsvjHKDy-0-e9569469721d865f22728a62edc7e995)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0053.jpg?sign=1734413930-Spcw1q1Ew3Prr500VRTptRo4W1IvAr4b-0-72e82daa9c3ec6bdf6b98e62a0e41ec3)
111企业标志设计
以红黄蓝三原色为主色+抽象图形体现高端视觉
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0055.jpg?sign=1734413930-5HFjvU500NqfULuGbV1ZYuHq9ieG3Btl-0-a2818b801dcf2617016e5097851e4946)
112墨水标志设计
墨水体现印刷+灰、黑、红代表简洁大方
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0057.jpg?sign=1734413930-iXqwcCljxyZHw9q3dq6BTenMXYUgkxnC-0-0a5078929158a4d30110019cf4864b5f)
113数码产品标志
用蓝色代表科技+突出相机镜头
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0059.jpg?sign=1734413930-QAI9gaHVa081rmB5eOGGLU10dMznouRm-0-8fbe6640bc6bc470185a18fb0d78e7e4)
115游戏标志设计
用幽默卡通形象体现手机游戏的趣味性
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0061.jpg?sign=1734413930-oyE3uDU5By47uBn7R7PFVSQr2yAntDy7-0-94513c7df51747982d394745095934e9)
116食品标志设计
以圆形体现生态安全+粮食图形体现企业性质
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0063.jpg?sign=1734413930-EG6tj1vtHcFHnw856IAbEMtBfQBbakv9-0-b18e7772d1f73626050559c936035319)
117运动鞋标志设计
运动鞋图形+划痕涂鸦背景体现年轻人的活力
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0065.jpg?sign=1734413930-obGHjeCpqlzuiWkbNz3PHkZ6MEVDJ3cI-0-951971c36c229b96dd004f371769609e)
118绿茶标志设计
以绿色为主色+搭配富有生机的嫩芽和起伏的山坡
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0067.jpg?sign=1734413930-FVagmhYmtovIrJR9WHz920cecPOnzv6c-0-00cf7334c1dbcda2a1fc67a45f29243e)
119服装标志设计
以孔雀代表女性的优雅
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0069.jpg?sign=1734413930-eMwV7dbz6NEPZb2TLqedbxCLYsCWAo2V-0-724698e8538eb973b852fd73ceeffe2d)
120科技公司标志设计
半透明发光图形体现科技+星光体现美感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0071.jpg?sign=1734413930-L561UUIc00kXaL5tBPBMtBucqKfvFcJU-0-bcb9006ce42b0adfcff041b7d1b3cfc1)
121闪光钻石文字
闪光钻石文字+星光点缀画面
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0073.jpg?sign=1734413930-sd1wngCKJIQcVAhTeJgQAXzUcZPgTLVi-0-dfce20080878e31becc22331c9ecc6bc)
123水滴文字
晶莹的水滴+清新宜人的绿色背景(适合饮料、酒水等广告)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0075.jpg?sign=1734413930-ABkj0ZmQ0ogRoJET9mtZMxGMPGVGjekj-0-e4386a0a07844dddf4b24a32af42a858)
124立体光影文字
富有动感的线条让画面更具有张力
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0077.jpg?sign=1734413930-CG8nQXmuG6KH9OWUnmfPLJoYjTyI3NxF-0-ec99f1e332a315304b542644ad2ea2f5)
125斑驳金属文字
斑驳体现金属质感+裂纹让画面更加生动
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0079.jpg?sign=1734413930-50RWSGrnWtwcLJHLn6UgOug5n8fOMsMx-0-d81686dd5f10ad0362bc7df222911de8)
126多彩立体文字
动感模糊特效+彩色幻影背景
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0007-0081.jpg?sign=1734413930-3TIiUSdgP9efFEMBBs3MhQkbUHaS3gSg-0-c4a51652e8db8508d8883d68d52a3cc3)
127雪花文字
雪花堆积在文字上体现覆盖效果
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0008-0083.jpg?sign=1734413930-yvTfg5lgEd4c7UTMacHJjgg7VJKfsGNS-0-e13379258d8ed9b8c77faebc65c19bdd)
157汽车报纸广告
本例设计的是汽车报纸广告,运用天空、马路、建筑元素的结合,制作出一个具有空间感的背景,增强画面的层次感,光束的运用在画面中起点睛作用,彰显汽车的大气之感。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0008-0085.jpg?sign=1734413930-qfV4EMOri1JASOxEj7NtBc4x8CHcJwRV-0-a40aba15ccdd96d232b32dd2e95059fe)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0008-0086.jpg?sign=1734413930-8Blm1OfSeSebPbyjVlVtmgoVC8GphVkB-0-4a84fb88e825dc2162032446819f26d7)
172MP3播放器海报
本例设计的是一款MP3播放器海报,整个作品以海洋的氛围进行展示,给人带来眼前一亮的视觉效果,添加音乐符号等元素,更凸显了播放器的功能性。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0008-0088.jpg?sign=1734413930-gySZfqu8Aec0GbrPArzITPQvgdstiyqD-0-1e1d5d6f3c9f6e2ce4fc7ba4156915c0)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0089.jpg?sign=1734413930-TFMJOhv7geBkGJ7rtY89JJLVxNTYcqja-0-8efd18509f18d2d358a8be7986b045e6)
129空间立体文字
光效城市背景体现文字主题+3D文字体现空间感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0091.jpg?sign=1734413930-NjpytGJgWJOsKGllyfUrn79HfUchT8ej-0-266dc504b9a2d792c95d9914620a41c5)
130金属文字
斜面和浮雕样式与素材合成体现文字的金属质感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0093.jpg?sign=1734413930-dzlfZTd2Yx8LVHCRXwnd4WELwmRupd2o-0-c5ec045a612e4530fd03e15dd16cee76)
131金边豪华字体
字体形状体现豪华+浮雕体现金属质感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0095.jpg?sign=1734413930-q60A2QrQvXTnJX5jRYqYCrx21h174gfj-0-ea61f07ac329975b54d618ac3442e5cf)
132卡通立体文字
布料打底+圆润的字体体现卡通
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0097.jpg?sign=1734413930-HffMuYLWGFvK4EQK206LJ97NcBbkYKdE-0-db51c6e96378494904e03336eeb1c0cb)
133冰块立体文字
冰块透明质感+水珠体现清新自然
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0099.jpg?sign=1734413930-pC67FKfw9pAwnois8WzYmIBcz2JS2qew-0-e0ff84648ea35d448807e1e93a88783c)
134霓虹灯文字
以红绿蓝为基色+减去模式体现霓虹特效
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0101.jpg?sign=1734413930-db49syyn2TV3Jrrtf8SkgP4Ha6CTGzhA-0-96896e4fc4f329d72ad1fa899712e574)
135积木文字
以木纹打底+抽象云朵
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0103.jpg?sign=1734413930-lva2usTpRYY8ZXbg7MpjRZMxpBziwY76-0-f334bf3f8552723abc9a98597fac6634)
136卡通插画文字
卡通背景与文字结合+添加星形使画面更加可爱
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0105.jpg?sign=1734413930-jUjSRNFuTEJPsvcPIApJlZfANvBbx0D6-0-957ac819da5dd60ea9de1c20a58ec2cf)
137金属发光字体
金属文字带外发光+蓝色发光背景
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0107.jpg?sign=1734413930-HkulU8ZuxEDdz29f0MLzh8GMLwhu1nNJ-0-facb20a7481a461470fdee1dd42b1190)
138多彩气球文字
平滑气球状字体+卡通发射背景
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0109.jpg?sign=1734413930-CluQjDXlEaCiEDN4WKD1sdkc3r5llocX-0-11fafd5f3fc4ddeaf67915b455ba64e7)
139草地文字
嫩黄绿文字+动感模糊阴影体现立体感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0111.jpg?sign=1734413930-lOqLqpEeSszuYFYUSIufPTZ6kfwqmfqk-0-0c03727cfb18882fc2a81230e79911b9)
140卡通渐变文字
强烈的立体感+真实的边缘细节
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0113.jpg?sign=1734413930-aZ6EpbESIKA6hJyxtHUzhdkvlg2hctIc-0-6e48b3aba122f2f13ec59223fa4ef8e2)
141香水报纸广告
模糊的背景与清晰的香水瓶产生对比+花朵元素突出香水主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0115.jpg?sign=1734413930-f7tDhpoTbGfYrFG0CXrFvf3I18qSqnch-0-f6851e8c776f3640856955b49fa53232)
142矿泉水报纸广告
自然元素+绿色的渐变背景体现矿泉水环保、自然的主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0009-0117.jpg?sign=1734413930-tzbuDUGFEUyVudDrTE10aglSU8ebZq79-0-9c72995e5998ef3b0d4a1c2eb97c3360)
143电视报纸广告
灰色风景背景对比电视画面的色彩
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0010-0119.jpg?sign=1734413930-w8WDZuyy1VNk6OF4gOPVoHdafZLmPiLj-0-8b3e146de527bbbaef1f3f33eb0ec6b8)
182地产杂志广告
本例设计的是一款很有创意的地产杂志广告,运用两种不同场景配合人物和草地,使其与画面完美结合起来,体现出地产杂志广告的设计感。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0010-0121.jpg?sign=1734413930-ixflCFoyKM4xpvYE77bWezg7VDDU3C6V-0-3d6cce1da996e38fbdae0f0f37accf43)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0010-0122.jpg?sign=1734413930-BvH3dKEvsnZF1g1WeFPPVloNCEp8kmhr-0-e1d4af9deea2366d93af3e393cdd6423)
本例设计的是一款网站杂志广告,主要表现的是地理风景类网站,作品以一优美的风景图像搭配鲜明的前景鹦鹉颜色,使画面表达的信息更加明确。
199网站杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0010-0124.jpg?sign=1734413930-hadYRJB8OQOsBJwLcBuRtgxV6JSRJvSl-0-2d8e1b1c6e493d7599a30911dd880faa)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0125.jpg?sign=1734413930-wiUOcGJNd7fH3SCW0O72W7e9Wj2psYdm-0-5b9a38bfd7a15b6495d96dd681401223)
144相机报纸广告
丰富的矢量元素+梦幻背景让整个画面炫丽而时尚
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0127.jpg?sign=1734413930-nvJfq15N5A1cj9iANBLmcydZ5lLBkwgW-0-2ba4a7dfa06fc40a66d84f66eb4c57a1)
145手机报纸广告
组合手机与各种矢量图案展现手机的娱乐功能
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0129.jpg?sign=1734413930-IQfko01SK7CkBRKT5rGkcdCoR7RE7kgY-0-9eb5273e6172e15020de9784d853b43b)
148冰淇淋报纸广告
飞溅的牛奶营造画面动感+草莓起点睛作用
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0131.jpg?sign=1734413930-o78DxIQ6Hqt6NYtuCevMLlSTVPSM9O4t-0-5ca7ca5e25f8e0b1591c6ccf9af3a656)
151芭蕾舞会报纸广告
黄、灰、黑形成强烈对比
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0133.jpg?sign=1734413930-lQQCKlUizGVTvyE6HDgM50qAlb3m1X1e-0-69c263092fe7b563e73745ccfce86a46)
152手表报纸广告
和谐自然的背景+简洁大气的排版
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0135.jpg?sign=1734413930-weAMFOv6pA8sxbpP7zT2l4MBXnfTAz0b-0-e1cf8c1e850f2ae95aa170dcc8e8ed6d)
156瑜伽报纸广告
山水和云雾营造空灵之感,同时展现瑜伽的静之美
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0137.jpg?sign=1734413930-u2RFrj6qAuuuYshZkc3TjP8T2gcF9scO-0-58cbd4c43913c4513141a9943a59725a)
161圣诞主题海报
深色背景搭配圣诞老人和铃铛表达海报主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0139.jpg?sign=1734413930-cNTZ5qts2yHRmygzglN12wO2PIpeJkWT-0-dfc4a163cffe1fafbc665274451c3fcf)
162香水广告海报
明亮的黄色作为主色(代表高贵)+人物、丝绸和香水突出主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0141.jpg?sign=1734413930-HoEIhbR8oMGmVcNkiXHGolsFNlQCB13e-0-3f807da50909a561a51f8bd43658c13d)
164红酒海报设计
以红酒为主体+丝带和玫瑰花瓣展现高档与奢华
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0143.jpg?sign=1734413930-5aWkRLx5hdcvi8xzgxlcgRXF8L2GLucB-0-f12e97a73b7395a10af8265a425705af)
165蔬菜海报设计
明亮的绿色作为主色+蔬菜表达主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0145.jpg?sign=1734413930-AoRiYe9qFCgrU3vgm1DsrEX0jPtGur76-0-4b8d4aba97f8727790d9202b794d4fee)
170茶文化宣传海报
茶壶体现主题+墨迹体现中国风
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0147.jpg?sign=1734413930-PFBUTQvzcxcpClbM0taxD2yDH63h5vkM-0-5e633a78c9a32ba034048df822b205e7)
173护肤品海报设计
黑色体现高贵奢华+特殊文字及化妆品表达主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0149.jpg?sign=1734413930-AcuG9T3OddwoZdBApHDqZWR9xjgVAYti-0-f322ee6f62ef5dc3fd442afe1625dda4)
176音乐会交流海报
大量音乐器材与名胜古迹环绕地球表达音乐没有界限
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0151.jpg?sign=1734413930-I0pSplbf6dQBs41FnjglFg6ITfgwxE77-0-aadd4c2cbf4e2bf61fbdb675a662519c)
178巧克力海报设计
柔顺的丝带体现巧克力可口+绚丽背景突出前景
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0011-0153.jpg?sign=1734413930-esyoLhBnemRwHLEHtn4RMyMNuZ1hA4fD-0-5bf7f29b7601f83c9ebcfe91a3ec5176)
179家电海报设计
明亮的黄色作为主色+大量家电随机而有序摆放活跃画面
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0012-0155.jpg?sign=1734413930-BmYDWkHJ54TkYvwVjr9JV3tZwTxZJwGl-0-3ca72d27380980fb8407e08157515711)
201骑行装备广告
本例以棕色作为主要色调,运用图层蒙版与滤镜制作车轮与标题文字中的火焰效果,用这些火焰效果来表达年轻人的激情。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0012-0157.jpg?sign=1734413930-GWJJMA58GEVXYm3E1iw6roqzZ1F2G7ak-0-eb4bfd3f4381676669f14b2b3101b5d2)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0012-0158.jpg?sign=1734413930-CtyKc4Epj6qF4AHbrAW4qHZmJvK6OR7U-0-0adbf20a44754a5e305dd5068072f7a8)
235户外公交车广告
本例的公交车身广告主要将产品和相关辅助内容进行整体化处理,再添加城市感的背景素材,使广告与车身相结合。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0012-0160.jpg?sign=1734413930-u0V7LjteVx59ejUazmMnpaHgTRX701T5-0-2496abef0f14c7babe49c1e678a38c28)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0161.jpg?sign=1734413930-8hrOyVohcHAtSWJ0NFAkSs0zkxhSB0KN-0-7c4deb23541d3c3d9dcbdf44855c29be)
146红酒报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0163.jpg?sign=1734413930-MzWS0oZslarYhoDEZ7BtSdnd9PztIEIQ-0-ae21e50abcf8be2459a9b6480f15c471)
147古典音乐会报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0165.jpg?sign=1734413930-jnUEyw5TPq6GjkO1NsXEefI8j3Bs6sQx-0-6609d53299354bb8c25c75389cbb7069)
149环保报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0167.jpg?sign=1734413930-x7F4oBRE0524sirmQXZjZa2CURfuChsJ-0-f7d88ea3c7f4c804d9f546cb0dadea3e)
150夏日派对报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0169.jpg?sign=1734413930-E7gmjdec90njALmMKnSAxzO2XgoyPQzw-0-f670307446a42bdcca27fba35435fc42)
153化妆品报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0171.jpg?sign=1734413930-Q8EBgtFEOuJEnMzNIVh88UoMqtnNvInA-0-d7154353a3315aea9493b3a2bc22c290)
154茶文化报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0173.jpg?sign=1734413930-uxQube5zQL49XwhmHxq8rduttrE5BKm5-0-f1ee0dee109a70b052d04fd5a6688c09)
155购物节报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0175.jpg?sign=1734413930-kUAhWmAMnubv80yNS8wYgZAkYinhvT10-0-5575adb51dbac8c680f5ae4c421caf26)
158游乐园报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0177.jpg?sign=1734413930-0d1uGhx3IJgFp2vX5fbktRKpO5gs0JUz-0-88ac08a30ed9783256b1401912ff57a6)
159房地产报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0179.jpg?sign=1734413930-6hrUEqggFHNJ41pErHi8czcK1RtYt5UL-0-a503b2245b9e245b4ff48bdf71e3219c)
160有机蔬菜报纸广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0181.jpg?sign=1734413930-MaNy1BFI6BQ5AUMby3nDrU2oISElDPX9-0-0e5a764da310e118ac5f50c0eb804193)
163电影海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0183.jpg?sign=1734413930-oi18yrTLXK2frZN3TYJ8ohMIW6EU9zOg-0-7beedb01f43428f6ffd1749fb41ec92a)
166手表海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0185.jpg?sign=1734413930-TBuahBd7Md4RoZz8JevS83thFRKNzMQz-0-fd34783e1ff0a06ca8cd632938bc66fb)
167运动服饰海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0187.jpg?sign=1734413930-89sE13wGBmWaV0vVuDSoafWvh93R7NZM-0-07041f5234b26e5bb1828b06c40f055b)
168牛奶海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0189.jpg?sign=1734413930-PwQcMNf1DzBrdH5iwLMP5qi1KM8OZVXO-0-d7eacefc8661a8afb9c0c355c607c4bc)
169旅游度假海报
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0013-0191.jpg?sign=1734413930-PPXxHUMH96qSz4cxhaHLprmE6d6mSoEw-0-d65c04ac950bb90f514bcf3dcdd31c2e)
171房地产宣传海报
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0014-0193.jpg?sign=1734413930-QEso4p6RpzVLuKrsWlGjIa1t03lZw0Dk-0-1185b9f556b31ada41df056373068198)
259女将军
本例设计的是一款网页游戏中女将军插画,通过绘制人物线稿,并对线稿上一层底色,在底色的基础上,结合画笔绘制出人物阴影、高光等图像,制作人物的立体效果。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0014-0195.jpg?sign=1734413930-vWB9woroSLftxyxdtnUhZaj4poMLwSOC-0-b0b757e2aee35a9a2a7ba24d7bb61ca1)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0014-0196.jpg?sign=1734413930-uENs8HEVAFP0OeujLwOoJj36afaB5M9u-0-635b4bf9e136fce2dd2a5d9e21ff3bcc)
251企业画册
本例设计的是企业画册,因该企业以生产工业配件为主要项目,所以在设计该画册时背景就选用了齿轮的图形,并以蓝色为主要色系,搭配密集的方格,将该企业特色表现得淋漓尽致。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0014-0198.jpg?sign=1734413930-BDUaKf5IT5maq0itxAYTXoQsJjRtf628-0-9bbdaab3a40787c0bb57304037d899b1)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0199.jpg?sign=1734413930-wfyZzACKJKSx9dw5SSSFHIkjRvjSeSJI-0-168bd4cc24a1f5c737f2ebab2e569d5e)
174啤酒海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0201.jpg?sign=1734413930-Wzz3obnkDaBVdnrykb2gsD0ok2zQxhZC-0-424b9680f8a708574af2ea42a24ead3a)
175女装促销宣传海报
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0203.jpg?sign=1734413930-4zlLBSzkfPMMRdRhvj4xyUoljU7FpEbq-0-5665d041dbc397ab9d17524501d75c73)
177汽车海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0205.jpg?sign=1734413930-4SVidbE5I99PTc8JktHfEg2WwVs6tJkn-0-47b0a8e713788daf7554d2067540d7c5)
180音乐狂欢节海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0207.jpg?sign=1734413930-yDXVFhtYwGrgPD69lHJl08Urjmx6Ug4s-0-b71208209b04a6d3488ec9d86a5becf5)
181封面杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0209.jpg?sign=1734413930-wRVQsnPr7q3Ks8wd1PxfBsFDFk4QVwk3-0-456aca39886f43dd1637deb4896faa8a)
185果汁杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0211.jpg?sign=1734413930-GnjvTXi0GYhBtWv5RpuSxfL0C8qnr9A4-0-21c5353b293974dafabbe4d9933ce272)
190电影杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0213.jpg?sign=1734413930-oga9iLdeYVqfBjPSw9ZNr2SLFEalKLBM-0-50c8c603d141c52d26e360b98306333a)
191运动鞋杂志设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0215.jpg?sign=1734413930-khi48U5jiim8mwcMLrOiapHYCaXY7aC2-0-f73831eb0a4ac28026b9b6ea6834feaa)
192钻石杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0217.jpg?sign=1734413930-lXkRWP7KGwd9JkVUwSszvYZ1k1lZFsNX-0-ecd7121153cb6ca3b10cece591c20e7d)
193时尚杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0219.jpg?sign=1734413930-OPp4sRJlIwlkLY9dPQNihKK6McxyGNTJ-0-a2b8fcc9fba165ce6ee75ac3621277dc)
194音乐节杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0221.jpg?sign=1734413930-HXHjyERhcZ29IIG5hVSftYSVW6pdWDq8-0-61cbea1ad856064535e269232543421d)
196啤酒杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0223.jpg?sign=1734413930-fJx1OFcLHl7GDbO1aPE738Z3W7Fj4biw-0-f60ecdeb3341c7c93cadb1284ce39788)
200服饰杂志广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0225.jpg?sign=1734413930-cMrk24oLuOoOdOptm3WqOmaUtkqPWDJ9-0-8842ffd1f1fdaf26835ad883652c1675)
202钻戒广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0227.jpg?sign=1734413930-vw4ecan9jV47NkT7fktLDqFriWSnhoy4-0-00d2dafb6037fa7dc29795fbd1f3b425)
204运动鞋广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0015-0229.jpg?sign=1734413930-fkR8xhloHJfR9Z6sQomEbegHyPw34hFj-0-84503b31e2971fddd6e4f023fd79addc)
206冰淇淋广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0016-0231.jpg?sign=1734413930-J0aAe59zraLTYGIzkrKUy2HqZMV4f4pv-0-8e4d8d813f1ada613cf3399070ef3560)
267食品书籍设计
本例是食品书籍设计,结合食品图片,然后添加一些便签纸的元素,对文字进行调整,使整个画面充满淡淡的甜蜜感。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0016-0233.jpg?sign=1734413930-pj0MSiESKRjLEgb5fWPXlIsT3T6YR3Ij-0-b14c7d1e901e506ec809c0fde47712cf)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0016-0234.jpg?sign=1734413930-C8RZqdIGMZotWzLsfZyKuLhtMHA4hsXu-0-862061b16c6db4c0826ad7e416141753)
270手工书籍设计
本例是手工刺绣书籍设计,刺绣图案的大面积运用,直接突出书籍主题,封面、封底色调的统一并对标题文字的处理,使整个书籍封面设计得更加精致。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0016-0236.jpg?sign=1734413930-Zu1SelIE1uQIq7baK14UTqX1lFDEMIPD-0-ac32bb61330df603e278bf14e19a8faa)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0237.jpg?sign=1734413930-JxaK0TFyEjLt2VFhJzoupAew28CJ4cqY-0-5e491ad8274c0428b2dd6ca8d6f04b6b)
183唇膏杂志广告
上下分割画面+特殊英文点睛画面
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0239.jpg?sign=1734413930-SewbaTm6malz58wyFVdqhpe1qJWCxGg1-0-1a3557094135b7fef3c3a24d51845de3)
184风景杂志广告
风景照片为主体+光线特效突出艺术氛围
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0241.jpg?sign=1734413930-QFEfhG9jm5BM8X33WmvuiTXsgJybS4U6-0-5c49adb821856f2866fe002e69e69302)
186游戏网站杂志广告
梦幻星空+人物合成突出游戏特色
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0243.jpg?sign=1734413930-4d96UGJzDtmUKxAKJCuUbWUOiU6kXpCV-0-2540b2183281ea3c69599b06876a86a0)
187食品杂志广告
纹理背景体现食品特色+诱人的食物突出主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0245.jpg?sign=1734413930-U79eJcs5TOjVOrpHpMCBRTjO7oe3pmjW-0-c5593eec494cdfccb7e9f426d147aa5d)
188唯美风景杂志广告
唯美的蓝、绿两色强烈对比画面
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0247.jpg?sign=1734413930-cL87RDXezTkCQTr77wFROnxl1NQvN5pS-0-6ecaf296856e5f3bc6c19e5503a8926b)
189手机杂志广告
以手机为主体搭配一些科技元素来体现手机的智能程度
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0249.jpg?sign=1734413930-tnRJ5Q277Bd4asdQRnyRFAM742YuyKmt-0-8dc017753f4e04959868e4d241ce0379)
195数码产品广告
以数码产品为主题+卡通元素突出活泼的画面
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0251.jpg?sign=1734413930-x3FO9hYuz469sBlSgvn1w1EqqRal8Imc-0-e943680705c1c05559f271c4ffd9925c)
197婚礼摄影杂志广告
格子背景+洋红、橘黄树叶突出婚礼的浪漫性
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0253.jpg?sign=1734413930-xKwsCuRfQv2zhiRCaeDHnQCHmSkGkPJE-0-5557d47d91fb476aea282bbaadd22001)
198儿童杂志广告
以活泼生动的背景+可爱的儿童强调教育的“方法”
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0255.jpg?sign=1734413930-0EwOfIU8TvwRJNpYEptqBSBK8OPUu2tn-0-a472c02349f312b968fce93486f0ee53)
203美食广告
用产品图平铺+透明色块上添加文字直接突出主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0257.jpg?sign=1734413930-DXQQQ4e90Kq5OfmsO7jDxCjEmoB37RUI-0-c507521615ebd22ffaf6884bb9c8b271)
205音乐播放器广告
以黑色(非全黑)突出播放器的发光效果+音符表现音乐的律动
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0259.jpg?sign=1734413930-KerJdAw9kw97Qf3O4OFKn0AryeOOloBA-0-6dcd4581987a4c80f0e2a8abb8cb9577)
215海滩派对广告
以蓝色和黄色为主色+活泼、俏皮的画面风格突出海滩的诱惑力
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0261.jpg?sign=1734413930-0wiUK3HYm0Hf0esl0wWp8KHWi8zErpM8-0-70a69ddc280da31350987a1035a020b2)
216蛋糕广告
用暖色为主色+诱人的蛋糕表达甜蜜温馨的主旨
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0263.jpg?sign=1734413930-EZ8kWkOCYM4ffGxyOniMWGR0AjE0MZ5U-0-490d78ec9f285187f8a5f6db29991347)
219比萨复古风格广告
以低明度突出复古风+诱人可口的比萨突出主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0017-0265.jpg?sign=1734413930-q9GGpZKEeDui9l5dD0CHsbIlht2BW5CM-0-bbf89ca4d7478f00a979723e526aa006)
222汽车户外广告
以灰、深灰和蓝色形成对比+汽车冲出广告牌形成夸张效果
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0018-0267.jpg?sign=1734413930-RIBiClNV3NkMf9zoIgayFQxJVrp3dPu4-0-b3b72e7290db5f30c9cf275db435c2a9)
282曲奇饼干包装设计
本例是一款曲奇饼干的包装设计,采用了中式六边形的设计,与西方曲奇图像结合,可用于节日礼物包装。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0018-0269.jpg?sign=1734413930-ZyglT4O5lSPn5WeUgXoR85LWjmKZRe7f-0-caf8e842b5abf82b1bc0ca89f05a30f0)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0018-0270.jpg?sign=1734413930-4cdxjLW08xpLLxB1lbxyhUGCAh7eRjb6-0-7a652d31f4c30e97573f04b7813915af)
288月饼包装设计
本例是一款月饼包装设计,运用了金色和红色来突出中秋节日的喜庆以及礼品的贵重,再配合典型的祥云图案和简单的荷花印花,表现出“荷庭赏月,身携万缕藕花香”的意境。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0018-0272.jpg?sign=1734413930-xuCgDHI0vyrmmT3xyjs9bBvyPQQ0sQcm-0-c2555f44cab39ea904bdb04c9c10e6e5)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0273.jpg?sign=1734413930-RjIvcI3BaOoE6b9vcpPXq2b4bNFJpzh4-0-9e26dfd8f1f2bf34ac972db7c91701bc)
207少女服装广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0275.jpg?sign=1734413930-dmij57dplR1HwVl0ytAZmzDZuyDZTm4K-0-44fda164095cbb445368b1bb94a961e9)
208招募广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0277.jpg?sign=1734413930-PGOKHvgcTUcHXTexfNGfeIRMbMixSFAM-0-65ba29609473195de6b5e2780e254934)
209轮滑广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0279.jpg?sign=1734413930-rF3jEo4y9niF9jvVsd8CyO3hjykrkxGS-0-3b5d096c65a3f82153861fb4eb472f21)
210沙拉促销广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0281.jpg?sign=1734413930-4J8HJ7nTZFOJCDjM1t6yJrIyY1uFjGwr-0-408fd59289fa23570352c02df72a7726)
211芭蕾演出广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0283.jpg?sign=1734413930-WSbXRxOf7AxPETRcb4oRRXfXwLDSy2AS-0-b62638eeaa5f924113f419db3adbde91)
212环保公益广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0285.jpg?sign=1734413930-z1Z8AP9VHKwEsFQ2moIkID7oMjMFTRfb-0-24d8384fbe76c04ce526f7b2f6389682)
213圣诞节广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0287.jpg?sign=1734413930-AX3klmEiGsSeYmtXrc5UQLOpwQPvmSp5-0-4afa855b1bcc50d9ebb5fe3c314b86b9)
214商场活动广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0289.jpg?sign=1734413930-W9NfzZAYI5gaB0tLom57sum57d1WB22N-0-4a4864db6c572094e851a0c944ad93b6)
217咖啡屋广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0291.jpg?sign=1734413930-6SHUPJFR9D6AKB8f2LBTRsEQuvdqaQ1Z-0-b2d66f12edce424ce129a752c102d031)
218化妆馆广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0293.jpg?sign=1734413930-AnwnT4pUbES3t5ujf20nbHg6g7p2VrPR-0-4c988c850036a09ca3a587e75a4797a7)
220糖果广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0295.jpg?sign=1734413930-ynUzSJV8s33wQS0z76jWVVHnQCkAltrO-0-3bda10512c58d2ba88f2b91ad4378e90)
221站台广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0297.jpg?sign=1734413930-jpvfihFkMkzXJViHmDXVUIPlhuy7fdcQ-0-91551eae793a1a580d68061129401fbb)
223户外易拉宝饮料设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0299.jpg?sign=1734413930-eYH3Gmec2wjwempv23xnKtOEGu336MBA-0-09d0d4ab956865fa7c85393451f53f98)
224户外海报设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0301.jpg?sign=1734413930-7dKiiry08Jxj4KU0vVNYu5FwluNlYqL6-0-51af159e198d8c5c7702fb90ba88dce6)
228户外橱窗广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0019-0303.jpg?sign=1734413930-6NJE5yvIiS1vx7jFCYBQ73BkAShXfh6Z-0-9c1dca3a0d8af94d72b96e02247ef10a)
230户外悬挂广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0020-0305.jpg?sign=1734413930-nQeyG6gKAiqAiIO6TfzuOYUxXzTDoxN1-0-21deaccc3a2fafa96b5ad7dd8c3dd9f4)
287茶叶包装设计
本例是一款绿茶的包装礼盒设计,所以采用绿色作为主色调,让淡绿、浅绿、灰绿自然过渡,同时配合水墨风格的毛笔字突出茶叶的古朴典雅。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0020-0307.jpg?sign=1734413930-6JYVCahZaJMCJeFS8ohSeWpDfOpFpvB9-0-15f9069322498e965ad962b347979dd8)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0020-0308.jpg?sign=1734413930-f7cvP7Q2WmrRRQlJ3WQThtXUe4H0efAj-0-095e3a64507831f80d8cebf28e3264cb)
285耳机包装设计
本例是一款耳机包装设计,主要以简单的白色作为主色调,加上梦幻的城市彩色虚影,以及渐变的倒影,表现出现代梦幻的感觉,最后在前景突出耳机本身以形成三维效果。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0020-0310.jpg?sign=1734413930-jKmg5NYx7GAUpXJXqJFPI3QWlb0QEQoT-0-bffd36f33ae180b438aa3ebbcad77166)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0311.jpg?sign=1734413930-6fUwO3movb1BvBB9roUi24RkvCpQH5NK-0-dce2333947106d0a41360382b94eb4bb)
231户外电话亭广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0313.jpg?sign=1734413930-xEpgZ8chQqE5E0tCix8HnatEKNC7y2tp-0-bd2a1da752367288bef8ef60166a6ad3)
234户外灯箱广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0315.jpg?sign=1734413930-5Go9RWqN1nwAOsQ6LNgow5UO9hxbU1YO-0-8c9ce33284846390a330aa52436a4898)
238户外路标广告
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0317.jpg?sign=1734413930-c1F6aAuWMz4Qs5aSdMKNIDYdAWVxHA5T-0-6a0b35a4a989f3e11da530c39911da37)
242大型超市DM单
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0319.jpg?sign=1734413930-XUeUAkRzdrnwY2NHDZgOWcTFOE8Trd0G-0-f800e7e83495d89080cdc48e401f81ca)
246旅行社DM单
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0321.jpg?sign=1734413930-t7nhX2dr6CPWgc8OU3rFvT62VtO0AhYz-0-42d7ae7e76ee70a42cc275449da01054)
247服装卖场DM单
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0323.jpg?sign=1734413930-i0c11er4k9diqoEI1zxobYLJGfztWZOI-0-928425e8fa4458fe79769c4b8af40212)
249健身房DM单
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0325.jpg?sign=1734413930-JqWikfbxz14pWohelQxQdtjX7k646T9I-0-b0327ce3e22d45c657f97183d43dcba1)
260魔法师
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0327.jpg?sign=1734413930-KBlXDBhZZMNdjPdVbzvrpB9qjHsgKtML-0-4eaeb2796f85155fef675da060581e20)
277购物袋包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0329.jpg?sign=1734413930-BnNRaKIQyRfF00CN846IhVQW9wMTiSQR-0-444431344ee0a6c4a545e5d98c166342)
279比萨盒包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0331.jpg?sign=1734413930-qGVIG9mxU1J9cukhiWeUtfUDhLXbVPCI-0-1689480f56d304d144f337d29537c2dc)
280爆米花包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0333.jpg?sign=1734413930-GkWmj9yoStHrmBUMNiukOrMtHPE5kwR8-0-b9c99adb1089abfe9c396b66a2229b98)
283牛奶包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0335.jpg?sign=1734413930-gpIRLjva7QzoBeiZyF4i7DNoukRSM3Ck-0-b6d0515c499d7fd76aee3e1ca8ed7a1b)
284啤酒包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0337.jpg?sign=1734413930-wdGN7QYU4AcIRkwm8R46AtXR3ftgyfpU-0-90d3fbc26d22d5af7fa10e63bc4927c3)
286瓜子包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0339.jpg?sign=1734413930-rMXXJvvKorq1usvkDUxPiZdWfNhIMGh5-0-e2a8f2cb82d550d2a632df8b5cfed018)
290洗衣粉包装设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0021-0341.jpg?sign=1734413930-nyHELxct5UDmyNkgXa6mgrBJBfQHucMu-0-38914c8e4fb97ed5532cf4fad04bf1b0)
296酒店网页设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0022-0343.jpg?sign=1734413930-OGqhVtAcWuueaICUdx050i3FCaD8UTDU-0-3f990e54207817f4c1c42896d6a65099)
本例主要运用颜色填充样式及滤镜制作一款橙汁的宣传广告,在本实例中,作品设计档次很重要,但是制作技术更重要。
291绘制橙汁瓶
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0022-0345.jpg?sign=1734413930-TstCeL7qCkKa0LHCZEYuB2S6pbI6L0nP-0-5d644d7091f23081cbaa73312064099d)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0022-0346.jpg?sign=1734413930-k2pywM4cyHTxEM9EJxrxUAxLSDzASJ2o-0-5c2654c972b6d66abd68ec9c080493c7)
300服装网页设计
本例制作的是一个服装网页,在页面中主要展现的是儿童服饰,因此搭配温和的粉色及一些浅浅的绿色,以统一画面的视觉效果。
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0022-0348.jpg?sign=1734413930-w7edTWM8XKTJyqwSH3yJXm5AkNtxYf6I-0-ed74a9cc6f2b6e4f404febac180c5a51)
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0349.jpg?sign=1734413930-XIf7ZeNl48wzvo1yfPuwvQ91W0OuVUtk-0-6eddcc6614d1cefd71a6e64df4b59f15)
225户外场地广告
用鲨鱼冲出屏幕体现强力的视觉特效
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0351.jpg?sign=1734413930-RTolHmNy6bdDTyP06hD9t6TZ47YhkpG5-0-3922fc093459f4ecb0edfb0d93f76e2e)
226户外公益广告
用含有水滴的视觉窗口配合文字表达广告的主题思想
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0353.jpg?sign=1734413930-Ngnzmw8FXW14vHSLPhuVNXa2IItJ7956-0-b0226640e0f1b9306fa38854da2cd20e)
227吧台展架
用灰、黑、红3种颜色让画面形成强烈的视觉冲击
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0355.jpg?sign=1734413930-oIHNCwd9JlDPZ16thA5py4qIrLUQuOk4-0-26c5d41d7c0d1afc4d733c9aefcabbdb)
229户外阅报栏广告
巧妙运用时针来分割祛斑效果
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0357.jpg?sign=1734413930-peU1OnhXxK46XOQi4yfwGC4sGPhq2tys-0-34be249208c2c9ac131403436d3b56ff)
232户外墙体广告
巧妙运用放大镜放大麦穗来表达广告主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0359.jpg?sign=1734413930-xd9glxsXKCAyr0iD1yqHuKmKPiN7A8Aq-0-355c306467240952285b3529a2901aa5)
233户外候车亭广告
用一个以海底世界合成的调味瓶+撒盐的动作表达广告主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0361.jpg?sign=1734413930-Vl8qfz24Goc0O7TiZzwmcBiaRv9zdsFF-0-122c490f1f76385e456b982a50c60e15)
236化妆品户外广告
表现人物面部的精致来表达广告的主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0363.jpg?sign=1734413930-sgqSX8XPipBSvxVuCamGf7rSbJLFKxt3-0-534c4b8729fd4ee096ddb85ab56864b2)
237户外霓虹灯广告
用3种比较深的颜色来表达酒吧的“灯红酒绿”
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0365.jpg?sign=1734413930-zxAhWeqtXauX0Ph7bMAHh8l5Dm1SXqTg-0-1515f7ae291b41cb7080930de4af5bc3)
239牙膏户外广告
以蓝色为主色+功能文字突出广告主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0367.jpg?sign=1734413930-0lf90YVVVkwXAW72EeW9TcAEvhm9wBKF-0-954b13733a0a561fe5b378a863cbea76)
240咖啡户外广告
用具有趣味性的合成来表达咖啡的“原汁原味”
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0369.jpg?sign=1734413930-DmN8el0gNFKS4NSAuVVzgKVgYjaoxjIG-0-ab2a3d519e36a36fad88bec47c06f4e7)
241房地产DM单
以项目符号引出住房的各项全面功能
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0371.jpg?sign=1734413930-DEIdlCftDpqq9Y34iR8jHMe4AMN9nOcU-0-6b61126a957c7852f0d2cd7bfcde8581)
243宾馆DM单
以黄色和深紫色为主色彰显宾馆的品位与档次
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0373.jpg?sign=1734413930-CVGuCe20tUOADe6KtmpefmwTsFft67nI-0-24f82bacddca1b7ba8d39ee24130914e)
244特色饭店DM单
以土黄为主色表达自然的生态环境
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0375.jpg?sign=1734413930-5UnCITQ5ijYMuy4V0GQTMXAUX2mJSrWo-0-b156e7d2adef23fe33668aae51bd1e3f)
245普通美食店DM单
以红色为主色表达喜庆的氛围+黄色渐变字与主色形成鲜明对比
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0023-0377.jpg?sign=1734413930-9lzozyFA83iBwkHDYzxpkI7YotnnhCYs-0-7f30cb419641a49e9eb9c1ef324bc9f3)
248水果卖场DM单
以黄、黄绿和绿色3种最常见的水果色搭配大量水果图片表达主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0379.jpg?sign=1734413930-BM9BEzmTD80UlylQTLr2aGmv94WLEYXa-0-52c8bdbc81c78dad74c70815dfa341f6)
250美容店DM单
以3种紫色作为主色表达浪漫感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0381.jpg?sign=1734413930-7uXNRHI7iz4vgDAiF8YNp9BlRMLqkgGM-0-71af769295615a6251f24dd5740629e4)
252医疗画册
庄重严谨的版面风格+简单的装饰元素表达画册主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0383.jpg?sign=1734413930-1q7D7gKAWHVqRWOKkxZJLCnOFaNotOiA-0-5a50fc9235c382fdcd4b31c39a87571d)
253食品画册
以明亮绿色为主色+新鲜的水果表达健康自然的气息
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0385.jpg?sign=1734413930-FbyzKyT2j72dJR5fvK06KHkf5DWOHNFv-0-bf66abcbf61598c650480f706209c547)
254房产画册
以大小不一的圆圈组合整个画册表达高档气派的主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0387.jpg?sign=1734413930-f9sEQyIYohXNTY3jpWU8EfwmNAGFLAMS-0-c79954dd73392d6dda4fb3151bf100a6)
255招商画册
以明亮蓝色为主色+科技图片彰显画册的简洁和大方
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0389.jpg?sign=1734413930-E5lDlFljFfx9rTr6kabbz43E7m5qOUMC-0-cd8fbd8768b9cfa335cc36c5149c2383)
257绘制儿童插画
以一个小男孩搭配两个角色配角表达儿童喜爱的趣味主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0391.jpg?sign=1734413930-olnTgiUAkzatLU5K0El1NfhCICjBVDrm-0-ccfe711d56d0a25394a78d2e8ac10587)
258绘制写实猫
以写实猫咪搭配星空背景表达可爱主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0393.jpg?sign=1734413930-JXWEJ1DiwMxxRErIQWUQpsAC3y9oMVQV-0-eb1f4b0dfd676f82f248baa33b81acd5)
261儿童图书设计
用卡通元素+涂鸦效果突出儿童图书的趣味性
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0395.jpg?sign=1734413930-c3DQURhie5l69w92z6DZ0HSbLgR6yX1t-0-2c6abd36ba52c1bbaa28a5cfca917bb5)
262运动杂志设计
以柔美女性+矢量元素体现画面的清新与自然
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0397.jpg?sign=1734413930-EY4NpZXR6FsLqPD113lTAdTduJNv09e0-0-d4dfa1fbf3c9173b44beb44d4089cd70)
263鉴赏收藏图书设计
用水墨元素+瓷器表达传统文化气息
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0399.jpg?sign=1734413930-eijy3LHOEiZ5Byq5fGBEoP8XsN4KXjcF-0-633103c71028dd679d5bd201c182ddd2)
264旅游书籍设计
用欢乐的人物形象+各国的标志性建筑突出旅游书籍的主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0401.jpg?sign=1734413930-vp5pIdiNhkpQbtLFXMlqVp3lRlTEYGib-0-6d2f0c050d1d677324c693eef8aebacf)
265时尚书籍设计
用人物+漂亮的图案体现图书的时尚感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0403.jpg?sign=1734413930-14RblaM1LUTjhqVb3XnJRCUP5Ir900IQ-0-d7e0e507347d4d0e598e62fbe2239316)
266书法图书设计
用笔墨元素+纸质背景表达书法主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0405.jpg?sign=1734413930-XoZKeHB2wPly0TpesiZOW5rBl5mRjUpN-0-f62a7fdca43ccbce10c781e9db123096)
268音乐书籍设计
以乐谱为背景+做旧的复古色调表达音乐主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0024-0407.jpg?sign=1734413930-UmtTCkgyv031EGhyfwF8KiHGy7t41dMh-0-87c12f91bced028315afd7192422438e)
以圆形排版+药材植物打底直接突出主题
269中药书籍设计
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0409.jpg?sign=1734413930-iTlWMCSO10mSm3bBdw7irAPQP5KBC8lm-0-b69151f96e6f815ec82055768e6ecbf4)
271京剧书籍设计
以肌理背景+水墨风的京剧人物形象突出古老的京剧文化
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0411.jpg?sign=1734413930-grsFtwUt7hhzHIXUrGfpe6SXcdW1FXPC-0-9bc7722ecf13d3dab68657e116a8b705)
272婚礼书籍设计
以粉色为主色+唯美的捧花体现婚礼的浪漫唯美
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0413.jpg?sign=1734413930-QNsP2LcgBq9Lr1msOcmhrYEHYB7kKTpQ-0-4d51425ed07aba68a4f09469596bdd39)
273宠物杂志设计
以狗为主体元素+各种红色字体元素丰富画面效果
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0415.jpg?sign=1734413930-y6v6OxUVJf62woZtCgJ8vEKxaRFZRzoU-0-42eea1531d03ceea0135c63456b7b859)
274艺术书籍设计
以运动人物为主要元素+潮流元素和光效体现艺术感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0417.jpg?sign=1734413930-PZl1Kj2mIpdS4cQxiVkXkGzS36rMI4x4-0-cd0a93e1c0c332a28bd3d03fda7aceae)
275汽车杂志设计
以汽车为主体+文字排版让整个画面具有层次感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0419.jpg?sign=1734413930-WD3BJcrwvGsLZZe8dt6dfGvKcYJXOiLd-0-4494e321a48019c8478761ba6b9f8fa0)
276果汁易拉罐包装设计
以明快鲜艳的颜色作为主色+切开的水果直接表达主题
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0421.jpg?sign=1734413930-BYbQjDfmsVj2KCt86RFnVd9VvlQfboTv-0-07102455d6774d1d62a9ee72cf848a9c)
278CD包装设计
以不规则涂鸦作为背景+艺术音符表达个性时尚
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0423.jpg?sign=1734413930-1QYs2PdznkktydYzaQW4RhqzSEHUn8L0-0-21c5fe944df018e9f05209d1bc40383f)
281防晒霜包装设计
以夏日海滩为背景+黄色包装让产品显得更加显眼
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0425.jpg?sign=1734413930-TkYFKSQUVQp26blaHKW3WLZ17psvwgnD-0-a86e29364e6e21058fcf5fac035ef642)
289巧克力包装设计
以咖啡色为主色+液体巧克力波纹体现巧克力的可口
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0427.jpg?sign=1734413930-Jb1BTj1hMKBEGhzDyJ31ypyYYE9TXLav-0-d7d3c0a5e32b8bd9e04646a5de1fa49b)
292绘制酒瓶
以黄绿和绿色对比蓝色水溅背景突出酒瓶的质感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0429.jpg?sign=1734413930-B9Ty0mG4iyePIacD8tiopDN7qUJRzeLY-0-f070b6a94539b626f2b7eebf3a57a49f)
293绘制音响
以黑色花纹背景突出音响的质感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0431.jpg?sign=1734413930-MaOqniwIzJtV4JtJisgokb0mzBBTH5Bp-0-c985bed19828a64e7faaac23b0da3ede)
294绘制智能手机
以一个油漆卡通小人配合高大的手机突出趣味性
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0433.jpg?sign=1734413930-7pYftd7lXdyXwdE8C5PFdoU8NW55Wml9-0-8db7717326f1f79a39a4d94dad62a99a)
295绘制迷你音响
以浅灰、灰、红和黑4色体现音响的质感
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0435.jpg?sign=1734413930-rrOsLN1XTYblYIoQB1BGS4QffVqq4PB8-0-7a68769994cf14075818c472f59884fe)
297美食网页设计
以一副茶具作为主图+大气的版面体现网页的高档气质
![](https://epubservercos.yuewen.com/E66C9B/18227927101520206/epubprivate/OEBPS/Images/figure-0025-0437.jpg?sign=1734413930-yQlbLrPgqGHFCYwTdZenWmXTsPpvvwS9-0-65f382bb0b939cb73855c05a911d7bb5)
299影楼网页设计
以大幅婚纱照作为主图+3种浪漫色体现网站的特质